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NATIONAL LIBRARY
OF NEW ZEALAND
TE PUNA MATAURANGA
O AOTEAROA

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Customer research: Phase one report executive summary

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Title	Customer research: Phase one report executive summary
Author	Colmar Brunton
Document Type	Corporate Publications
Publication Date	Dec 07, 2009
Abstract	In May 2009 the National Library of New Zealand commissioned Colmar Brunton to undertake a multistage research project in order to better understand current and future customers. This is the executive summary of the report that presents the findings for Phase 1 of the research.

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